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About Us

Our Story

Another Fly Story began the way most great adventures do — with a passion that simply couldn't be contained. Founded by Mr. Henry Lau, one of Singapore's most respected veteran fly fishermen, our little shop on North Bridge Road is more than a tackle store. It's a gathering place for anglers, a classroom for beginners, and a launchpad for unforgettable expeditions around the world.

Henry has spent decades chasing fish across some of the most remote and breathtaking waters on the planet — from the crystal flats of Raja Ampat to the wild rivers of Mongolia, the legendary atolls of Cocos Keeling Islands, and the jungle streams of India in pursuit of the mighty Golden Mahseer. Every rod on our shelves, every fly in our bins, and every piece of advice we offer is shaped by that hard-won, hands-on experience.

Henry Lau — The Man Behind the Cast

Henry's love affair with fly fishing started long before it was fashionable in Singapore. Over the years, he has honed his craft across freshwater and saltwater environments, mastering techniques that range from delicate dry fly presentations to powerful saltwater streamer fishing. He has guided fellow anglers, mentored beginners, and built a reputation as someone who fishes not just for the catch — but for the connection with nature, the challenge of the pursuit, and the stories that come with it.

When Henry isn't on the water, he's in the shop — ready to talk flies, rods, reels, and destinations with anyone who walks through the door. His philosophy is simple: fly fishing should be accessible, joyful, and shared. That belief is the heartbeat of Another Fly Story.

Our Mission

At Another Fly Story, we exist to grow the fly fishing community in Singapore and Southeast Asia. We believe that fly fishing is one of the most rewarding pursuits a person can take up — and we want to make it easier, more exciting, and more meaningful for everyone, whether you're picking up a rod for the first time or planning your tenth international expedition.

What makes us different? We don't just sell gear — we fish with it. Every product we carry has been tested, trusted, and used in the field. When we recommend something, it's because we believe in it.

World-Class Expeditions

One of the things we're most proud of is our curated fishing expeditions to some of the world's most extraordinary destinations. We've taken anglers to:

  • Raja Ampat, Indonesia — Pristine coral reefs and explosive GT (Giant Trevally) action in one of the most biodiverse marine environments on Earth.
  • Cocos Keeling Islands — Remote Indian Ocean atolls offering world-class saltwater fly fishing in an untouched paradise.
  • Mongolia — Taimen Fishing — The legendary "river wolf" of the Mongolian steppe. An epic freshwater adventure for the serious angler.
  • Golden Mahseer, India — Chasing one of Asia's most prized freshwater game fish through the lush rivers of India.

Each trip is carefully planned to give you the best possible experience on the water — with expert guidance, quality logistics, and the camaraderie of fellow passionate anglers. Explore our upcoming trips and expeditions →

Visit Our Shop

We're located just a short walk from Lavender MRT, along North Bridge Road in Singapore. When you visit, you'll find a carefully curated selection of fly fishing gear, a team that genuinely loves to talk fishing, and very likely Henry himself behind the counter.

Whether you're looking to pick up your first fly rod, restock your fly box, or sit down and plan your next big trip — our door is always open. Come in, have a chat, and let's talk fishing.

The Brands We Trust

We carry only the brands we believe in — gear that performs when it matters most. Our shelves feature trusted names including:

  • Sage — Iconic American fly rods built for performance and precision.
  • Orvis — A heritage brand with over 160 years of fly fishing excellence.
  • Scientific Anglers — Industry-leading fly lines trusted by anglers worldwide.

We're always expanding our range — if there's something specific you're looking for, just ask.

Community & Events

Fly fishing is better together. We regularly host casting clinics, beginner workshops, and community events to bring anglers of all levels together. Whether you're a seasoned pro or just curious about the sport, there's a place for you in our community.

Follow us on social media and check back here for upcoming events, trip announcements, and stories from the water. Because at the end of the day, every cast has a story — and we'd love for yours to be part of ours.

— Henry Lau & the Another Fly Story Team